Job Description

A best-in-class city that attracts best-in-class talent, Philadelphia is an incredible place to build a career. From our thriving arts scene and rich history to our culture of passion and grit, there are countless reasons to love living and working here. With a workforce of over 30,000 people, and more than 1,000 different job categories, the City of Philadelphia offers boundless opportunities to make an impact.

As an employer, the City of Philadelphia values inclusion, integrity, innovation, empowerment, and hard work above all else. We offer a vibrant work environment, comprehensive health care and benefits, and the experience you need to grow and excel. If you’re interested in working with a passionate team of people who care about the future of Philadelphia, start here.

What we offer

• Impact - The work you do here matters to millions. 
• Growth  - Philadelphia is growing, why not grow with it? 
• Diversity & Inclusion  - Find a career in a place where everyone belongs.
• Benefits  - We care about your well-being.

Agency Description

The Philadelphia International Airport is the only major airport serving the 9th largest metropolitan area in the United States. It is one of the busiest airports in the country, serving more than 30 million passengers annually. Twenty-seven airlines, including all domestic carriers, offer nearly 323 daily departures to more than 120 destinations worldwide. The airport generates $16.8 billion to the economy and accounts for 106,000 full time jobs. 

 

The Northeast Philadelphia airport is situated on 1150 acres in the northeast part of the City of Philadelphia, PNE is Pennsylvania’s third busiest airport, providing “on call” US Customs, Immigrations and United States Department of Agriculture services to corporate international travel. The Airport averages 215-based aircraft, dominated by single engine aircraft, plus twins, jets, turboprops and helicopters. 

Job Description

Position Summary

Reporting to the Director of Marketing and Branding, the Copywriter will be responsible for writing and editing text content for marketing and promotional materials in a variety of formats. This position which will help translate the overall vision and creative direction of the department into easily digestible and engaging content with the goal of increasing commercial revenue within the Airport and associated businesses. The incumbent will work closely with the Director of Marketing and Branding, as well as other members of the marketing strategy team to formulate and coordinate the creation and distribution of marketing materials. This is a professional, non-supervisory position.

 

 

Essential Functions

Content Creation & Strategy

• · Conceptualize and write clear, persuasive, and compelling copy aligned with brand strategy and business objectives.
• · Develop content for multiple platforms, including websites, emails, social media, advertising campaigns, print materials, presentations, and internal communications.
• Collaborate closely with designers, marketers, communications specialists, and external partners to ensure brand consistency across all channels.

 

Brand Voice & Messaging

 

• Ensure consistent application of brand voice, tone, and style guidelines in all written content.
• Assist in developing, refining, and maintaining brand messaging standards to enhance clarity, relevance, and engagement.

 

Editorial Planning & Management

•  Maintain and manage editorial calendars, ensuring timely and strategic content distribution.
• Collaborate with the creative team and stakeholders to coordinate content requirements, revisions, and approvals.

 

Research & Trend Analysis

• Conduct research to understand target audiences, market trends, and industry developments.
• Utilize insights and analytics to refine messaging, optimize performance, and identify opportunities for content innovation.

 

Quality Assurance & Review

• Proofread and edit content to ensure accuracy, grammatical correctness, and compliance with style guidelines.
• Conduct regular content audits and recommend improvements to enhance effectiveness and alignment with strategic goals.

 

 

• And other duties as assigned.

 

Required Competencies, Knowledge, Skills, and Abilities

Knowledge

• Knowledge of current trends in marketing.
• Basic knowledge of the airport industry and revenue streams.
• Knowledge of style guidelines and industry best practices.

 

Skills

• Strong project management skills.
• Excellent research skills.
• Strong communications skills.
• Proficient in digital marketing tools and content management systems.
• Meticulous attention to detail.

 

Abilities

• Ability to think creatively and develop innovative new ideas.
• Ability to effectively prioritize multiple projects.
• Ability to write clearly and concisely.
• Ability to summarize complex ideas into content that is accessible to a general audience.
• Ability to effectively receive and incorporate feedback.
• Ability to communicate effectively with a diverse set of stakeholders both internal and external.

 

Qualifications

Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.

 

Five or more years of professional copywriting experience, preferably within a government agency or corporate marketing environment.

 

We value diverse experiences and are open to flexible

qualifications

. If you are passionate about this role and meet some of the key criteria, we encourage you to apply.

Additional Information

TO APPLY:   Interested candidates must submit a cover letter and resume.

Salary Range: $75,000-$90,000

Discover the Perks of Being a City of Philadelphia Employee:

• Transportation : City employees get unlimited FREE public transportation all year long through SEPTA’s Key Advantage program. Employees can ride on SEPTA buses, subways, trolleys, and regional rail for their daily commute and more.
• Parental Benefits: The City offers its employees 8 weeks of paid parental leave.
• We offer Comprehensive health coverage for employees and their eligible dependents.
• Our wellness program offers eligibility into the discounted medical plan
• Employees receive paid vacation, sick leave, and holidays
• Generous retirement savings options are available
• Pay off your student loans faster - As a qualifying employer, City of Philadelphia employees are eligible to participate in the Public Service Loan Forgiveness program. Join the ranks of hundreds of employees who have already benefited from this program and achieved student loan forgiveness.
• Unlock Tuition Discounts and Scholarships - The City of Philadelphia has forged partnerships with over a dozen esteemed colleges and universities in the area, ensuring that our employees have access to a wide range of tuition discounts and scholarships. Experience savings of 10% to 40% on your educational expenses, extending not only to City employees but in some cases, spouse and dependents too!

Join the City of Philadelphia team today and seize these incredible benefits designed to enhance your financial well-being and personal growth!

*The successful candidate must be a city of Philadelphia resident within six months of hire

Effective May 22, 2023, vaccinations are no longer required for new employees that work in non-medical, non-emergency or patient facing positions with the City of Philadelphia. As a result, only employees in positions providing services that are patient-facing medical care (ex: Nurses, doctors, emergency medical personnel), must be fully vaccinated.

The City of Philadelphia is an Equal Opportunity employer and does not permit discrimination based on race, ethnicity, color, sex, sexual orientation, gender identity, religion, national origin, ancestry, age, disability, marital status, source of income, familial status, genetic information or domestic or sexual violence victim status. If you believe you were discriminated against, call the Philadelphia Commission on Human Relations at 215-686-4670 or send an email to faqpchr@phila.gov.

For more information, go to: Human Relations Website:

Job Tags

Full time, Worldwide, Flexible hours

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